CORE is Jeraa Marketing’s foundational system for service-based and appointment-driven businesses
that need their backend to run smoothly — without complexity or burnout.
You didn’t start your business to become a full-time tech wrangler.
The CORE System is built for businesses that are already serving clients, but feeling stretched by manual follow-up, scattered tools, and systems that don’t talk to each other.
CORE gives you a calm, reliable operational foundation — so nothing falls through the cracks, even when you’re busy.
Most growing businesses don’t have a motivation problem — they have a systems problem.
It usually shows up as:
Missed or delayed follow-ups
No-shows and scheduling confusion
Too many disconnected tools
Manual reminders, invoices, and admin
No clear visibility into leads or clients
As your business grows, duct-taped systems quietly become bottlenecks — costing time, energy, and revenue.
CORE is designed to fix that.
CORE isn’t just software — it is one of the primary ways we support growing businesses, designed for those who need reliable systems based on how they actually operate.
With CORE, you get:
One place to manage leads, clients, and conversations
Automated reminders and follow-ups that run in the background
Booking, payments, and communication working together
Clear pipelines that show exactly what’s happening — and what needs attention
No overengineering.
No unnecessary complexity.
Just systems that support your day-to-day operations.
CORE is a strong fit if you are:
A service-based or appointment-driven business
Owner-led or a small team
Already seeing clients
Feeling overwhelmed by follow-up, intake, or admin
We work across industries, with a specialization in spas, wellness, and regulated practices, where missed follow-up and broken systems have real financial impact.
(If you book appointments, rely on follow-up, and value clean, reliable systems - you're likely in the right place.)


CORE is designed to stabilize and simplify your backend.
It helps reduce:
Missed leads and delayed responses
No-shows and inconsistent reminders
Manual scheduling, invoicing, and admin work
Disorganized pipelines, unclear client journeys, and scattered information
The result?
More clarity. Less stress. A business that runs smoothly behind the scenes.
Every CORE plan includes a solid operational foundation:
All-in-one CRM access
Lead and client pipelines
Booking calendars with automated reminders
Invoicing and payment automation
Templates and training resources
Support and strategy levels vary by plan, so you get what you need without paying for what you don't.

Most growing businesses don’t have a motivation problem — they have a systems problem.
It usually shows up as:
Missed or delayed follow-ups
No-shows and scheduling confusion
Too many disconnected tools
Manual reminders, invoices, and admin
No clear visibility into leads or clients
As your business grows, duct-taped systems quietly become bottlenecks — costing time, energy, and revenue.
CORE is designed to fix that.
CORE isn’t just software — it is one of the primary ways we support growing businesses, designed for those who need reliable systems based on how they actually operate.
With CORE, you get:
One place to manage leads, clients, and conversations
Automated reminders and follow-ups that run in the background
Booking, payments, and communication working together
Clear pipelines that show exactly what’s happening — and what needs attention
No overengineering.
No unnecessary complexity.
Just systems that support your day-to-day operations.
CORE is a strong fit if you are:
A service-based or appointment-driven business
Owner-led or a small team
Already seeing clients
Feeling overwhelmed by follow-up, intake, or admin
We work across industries, with a specialization in spas, wellness, and regulated practices, where missed follow-up and broken systems have real financial impact.
(If you book appointments, rely on follow-up, and value clean, reliable systems - you're likely in the right place.)

CORE is designed to stabilize and simplify your backend.
It helps reduce:
Missed leads and delayed responses
No-shows and inconsistent reminders
Manual scheduling, invoicing, and admin work
Disorganized pipelines, unclear client journeys, and scattered information
The result?
More clarity. Less stress. A business that runs smoothly behind the scenes.

Every CORE plan includes a solid operational foundation:
All-in-one CRM access
Lead and client pipelines
Booking calendars with automated reminders
Invoicing and payment automation
Templates and training resources
Support and strategy levels vary by plan, so you get what you need without paying for what you don't.

CORE offers flexible tiers designed to meet you where you are — from hands-off DIY to strategic support.
CORE Basic — DIY access for business owners who want the tools and prefer to manage setup themselves
CORE — Supported CRM with light hands-on help for maintenance, tweaks, and troubleshooting
CORE+ — Strategic support for optimization, refinement, and AI
Most clients choose their plan after a short discovery call to ensure the system fits their goals and workload.
To protect your experience (and our focus), CORE does not include:
Managed ads or lead generation
Unlimited custom builds
Open-ended strategy or growth management
If your looking for active growth, managed marketing, or compliance-driven lead generation, we’ll guide you toward GLOW instead.
Think of CORE as your operational foundation.
If your main challenge is systems, follow-up, and organization → CORE
If your goal is lead generation, retention, and growth management → GLOW
Many clients start with CORE and upgrade as their business grows.

We learn how your business runs and where your systems are breaking.

We recommend the right CORE tier based on your needs.

You get a system that works, with a clear scope and expectations.
No pressure.
No bloated retainers.
No chaos.
This isn’t a pitch — it’s a strategy conversation.
We’ll diagnose your systems, identify the biggest leaks, and help you decide whether CORE (or another path) makes sense for where you are right now.
Most CRMs give you tools.
CORE gives you systems, structure, and guidance — built around how service businesses actually operate.
Your business should feel supported, not chaotic.
CORE helps make that happen.


© 2026 Jeraa Marketing (a division of Aidelia Rae, LLC) - All Rights Reserved.